Truck fleets and mine sites called for two Jio-bp outlets — down to who buys the diesel, and how much.
BR Commercials runs Jio-bp fuel outlets at Dharsiwa near Raipur and at Anpara. Pineyard agents called transport companies near Dharsiwa and mines, crushers and construction sites around Anpara to introduce the outlets, find the person who buys diesel, and hand qualified accounts to the sales manager.
- 839
- Calls placed
- 98
- Owners & sites reached
- 23
- Decision-makers confirmed
- 20
- Warm or hot leads
Every dial across both outlets, retries included.
Picked up and spoke, out of 202 dialled.
Calls near Dharsiwa that reached the transport owner or fleet manager.
Fleets and sites currently graded warm or hot.
- 250+
- Trucks, largest fleet
- 7 of 11
- Liked the loyalty card
- 4
- Qualified
- 3
- Asked for sales
The biggest fleet found, with about 60 on the Raipur–Bilaspur route.
Calls where a fleet was asked about the TransConnect card and said yes.
Accounts that met the campaign's goal.
Anpara sites that asked for the sales manager to call.
Source · Pineyard platform data · campaign calls, 10 Aug – 4 Sep 2026
A fuel outlet's best customers are fleets and sites that buy every month. Winning one means reaching the transport owner or purchase manager — not the driver or whoever picks up first.
A cold list says nothing about fleet size, routes or monthly diesel spend, and those decide what offer an account is worth.
Near Dharsiwa, asks for the transport owner or fleet manager, then fleet size, routes, monthly diesel spend and current supplier.
Pitches what fleets care about — cashback, reward points, digital payment, parking and facilities — and the TransConnect loyalty card.
Around Anpara, introduces the new outlet and its diesel delivery to mines, crushers and construction sites: daily consumption, the machines it runs, whether there's a storage tank.
At each Anpara site, takes the general or purchase manager's number, confirmed digit by digit, and books a time for the outlet's sales manager to call.
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- 8X
- ROAS on cart recovery
- 1,021
- Learners reached
1.8 lakh calls. 45,348 aspirants reached. 549 hours of conversation — in Hindi.
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- 285
- Sales-ready
- 66.8%
- Connect rate
285 sales-ready travellers in the first week of calling.
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- Businesses reached
- 155
- Warm or hot leads
1,143 Raipur businesses called before Diwali. 155 bulk-gifting leads, warm or hot.
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